Presidential candidate Barrack Obama has stormed the election race, utilising the power of the internet.

The senator has used blogs, Facebook, and YouTube, resulting in what some believe to be the key to his lead in popularity.
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Almost three years ago Sainsbury’s launched its award-winning direct marketing campaign.  The campaign was one of the first large scale personalised direct mail campaigns seen in the UK.

Since then Sainsbury’s and companies such as Carphone Warehouse have found that personalised mailings and brochures have given them a far higher return on investment than traditional campaigns ever could.

Digital print technology, such as that used here at everydayprint, allows companies of any size the ability to create personalised marketing campaigns.

Contact everydayprint for more information about how we can help you create a personalised campaign to improve your return on marketing investment.