Bluetree Design and Print Ltd. has installed an HP Scitex XP7200 printer to maximize productivity without compromising print quality. Bluetree was originally established as a lithographic screen printer. In recent years, the digital branch of the company has grown rapidly and now accounts for 25% of the company’s business. Bluetree is based in Rotherham, South Yorkshire, United Kingdom and specializes in the production of banners, posters, point of sale displays, point of purchase items, vehicle livery wraps, and other promotional items for its customers, which include major high street retailers and financial institutions.

The HP Scitex XP2700 super-wide format digital printer can produce the highest quality collateral and utilizes HP Scitex UV curable ink to deliver vibrant color, high color consistency and a wide color gamut. It is a highly versatile printer and offers users the option of switching between four and eight-color printing for maximum productivity and cost effective printing. Reaching high speeds of up to 110m2/hr., the HP Scitex XP2700 can produce collateral quickly, allowing Bluetree to fulfill its customers’ orders within the shortest possible time. The XP2700 features the optional Multi-roll Printing Kit to maximize productivity and increase the printer’s capacity.

Tags: banners, hewlett packard, print industry

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