The Success of Screen’s Truepress Jet520
October 7th, 2008 by JohnScreen’s Truepress Jet520 full-color variable printing system has become a successful book printing solution. Screen is the perfect partner for book production thanks to the excellent print quality of the Truepress Jet520 and an extensive set of workflow tools.
Short-run and on-demand book printing is an increasingly growing market, especially in the non-fiction area, such as manuals, text books and workbooks. The method of estimating sales and corresponding long print runs is being replaced by reprinting books according to demand. By using digital technology, the printer can quote a unit price that remains the same regardless of the initial print quality or subsequent reprint. North American book printers, King Print and Flagship Press, have joined the growing group of printers who have discovered the flexibility of the Truepress Jet520.
The machine is the standard tool for the production of color transactional documents, on-demand newspapers and high volume direct mail, and the book market. They both specialize in the production of short-run books and manuals. It was due to their customers’ demands to move titles to color that led the companies to research and invest in inkjet technology. As inkjet press, there are no problems with the humidity content of the paper when using the Truepress Jet520.
