Under a new service offered by Perseus Book Group, hundreds of small, independent publishers will have easier access to digital book technology. The new service is called Constellation and will allow independent publishers to make use of electronic readers, digital book search, print-on-demand and other digital formats at rates negotiated by Perseus. Small publishers tend to lack the resources to use digital technology and often bypass it altogether.

By using Constellation, independent publishers could make their books quickly available in several digital formats, allowing them to compete on the same technological level and with the same speed and flexibility as larger companies. Digital technology is seen by many publishing analysts as one of the few major growth areas in the book industry. Both Amazon and Barnes and Nobles allows customers to read or search inside a book – these tools are known to improve sales.

Digital printing technology also allows publishers to produce books when they become suddenly and unexpectedly in demand. Publishers using the new service can provide a single digital book file to Constellation and specify how they would like it to be used. This may result in more obscure, esoteric books becoming available in digital formats.

Tags: digital book publishing

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