E-brochures are currently becoming a desired alternative to printed brochures and catalogues. They save hundreds of pounds and are remarkably easy to update. They are reasonably cheap, e-mailed in seconds and friendly to the environment.

For an example, have a look at VCAB website:
http://vcab.com/samples/
Word documents or PDF’s are easily converted into interactive documents which can enhance your website and company profile.
You simply log onto the web address, upload your PDF and the system does the rest. In a matter of seconds your brochure/catalogue will be ready to preview.

All sounds great and exciting however, I personally see these e-brochures/catalogues as mere gimmicks.
Don’t get me wrong there are some really good designs but a majority of people will not spend the time looking through such documents online when you can pick up your brochure/catalogue anytime, anywhere.

We are already being inundated with electronic mail, can you imagine how many you would received everyday?
Would you sit and look through them all?… Just let it be.

Tags: brochures

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