Ex-Sale Sharks star finds new team at everydayprint
January 23rd, 2008 by Jason Walker
Everydayprint has announced something of a coup by appointing former Sale Sharks flanker, John Carter, as a new sales and marketing executive.
John joins everydayprint with a brief to secure new business and will also work alongside managing director, Jason Walker, to help develop the company’s ongoing sales and marketing strategy.
After retiring from professional rugby union following several unsuccessful operations on a long-standing shoulder injury, John is now looking to forge an alternative career, making use of both his academic qualifications and his keen eye for business.
With a Masters in International Business, as well as a degree in geography and archaeology, John has been planning his next move since hearing the news that he would have to end his rugby career – at least for the time-being – early last year. He explains: “The people at Sale Sharks have been very good with me, saying that if after taking time out, I can come back and prove my fitness, there will be a place for me at Edgeley Park.
“The plan now though, is to look at an alternative career and develop my marketing skills further in a growing business. I’m delighted to have been afforded me this opportunity with Everydayprint and to find myself in such a lively, creative environment is great for me.”
Having recently left its base at the Adlington Business Park for new larger premises in Macclesfield, Everydayprint is gearing up for a momentous year. As Jason explains, John can now play a key role in establishing the business as the number one print provider in the region: “We have always prided ourselves on great quality at excellent prices but we know that everybody offers that now so we have to differentiate. I firmly believe that customer service and having the right people offering appropriate advice to help our corporate clients’ businesses is key to what we’re trying to achieve.
“It was a tragedy for John that his rugby career was cut short just as he was establishing himself as a key member of the Sale Sharks team but already the determination and positive attitude he developed as a player is coming through here.”
“With his accomplished academic background and his obvious talent for building effective relationships, I’m sure he will quickly settle into the Everydayprint team and become an important part of our expanding operation.”
